Program Details

Study Sports Marketing Management at the Olympics in Beijing the first two weeks of August 2008. Begin a career in Sports Marketing Management. Study athletic branding, target marketing, sports communications and performance management. Limited internship
Location:
Beijing, China
Program Type:
Study Abroad
Degree Level:
Undergraduate
Term:
Summer

Program Overview

Program Description:
Begin a Sports Management career by mastering the principles of athlete performance marketing while inter-mingling with athletes from all nations at the Olympics 2008 in Beijing.

Study Sports Marketing Management at the Olympics in Beijing the first two weeks of August 2008. Begin a career in Sports Marketing Management. Study athletic branding, target marketing, sports communications and performance management. Limited internships available with professional sports teams.

The course is the door to Sports Marketing Management and variety of sports venues for professional careers.
Setting Description:
Course will be offered at site of the Olympics 2008 in Beijing, China